Sunday, March 01, 2015
The LAB 03 Swedish Snus Review

The LAB 03 Swedish Snus Review

Larry Waters Reports!

Swedish Snus Ambassador to the USA

By Larry Waters

The LAB 03 is the latest addition to Swedish Match's The LAB brand of snus.  It fills the regular nicotine…

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<edited 03:00 27 Feb 2015>

The article originally featured here has been removed at the very strong request of Swedish Match as the information it contained was not intended for public release until a date closer to the Week 16 projected launch of the XRANGE Brand.

Below is the XRANGE information authorized by Swedish Match from a press release they issued yesterday.  This will have to suffice until we approach Week 16.  I need a drink...

Mid-April will see the launch of a brand new snus series – XRANGE.

The products in this series have a long lasting taste experience and are less prone to drip, compared to other large pouches from Swedish Match.
The new range – XRANGE – from Swedish Match consists of five pouch products that all have the familiar taste experience from the Swedish Match collection of snus products.

At the same time four products will be discontinued from today's the snus collection: Catch Pure Mint Medium Slim, General Tailored White, Göteborgs Rapé Slim White Large and General Long Original.

Published in Larry Waters Reports!

The loudest sound in the Swedish snus industry lately has been the silence.  There have only been a few new products worthy of note released so far in 2015, some with little fanfare.

V2 Tobacco, makers of Thunder snus, Offroad snus, and Phantom snus will be releasing a new product in early March.  They are also busy formulating five new flavors for the next Thunder Snus Limited Edition.....

Wednesday, 28 January 2015 00:35

The LAB 03 Swedish Snus Review

The LAB 03 is the latest addition to Swedish Match's The LAB brand of snus.  It fills the regular nicotine strength hole left by the delisting of LAB 01 in 2014 but where 01 was a wet portion, LAB 03 is a white portion.

The difference between the two types of portions is that white portions forgo an addition drop of water during the production process.  This leaves the pouches dry to the touch and gives the pouches a whitish color, hence the classification "white portion".

All LAB series snuses are also slim portions which fit more comfortably in the mouth and boast a "non-drip" release when compared to traditional snus pouches.

Where LAB 03 breaks away from its other numbered brethren is something called "Strong Effect".  According to my Swedish to English translation software, Strong Effect essentially means although 03 is a regular strength snus, it gives you the feeling of using a strong nicotine snus. What the hell does that mean?

Having finished my first can of LAB 03, I'm ready to explore this unique concept for a snus with you.....

Published in Larry Waters Reports!

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Larry Waters Reports!

Swedish Match Fights Back with new X-Range snus brand

<edited 03:00 27 Feb 2015> The article originally featured here has been removed at the… Read More...

The LAB 03 Swedish Snus Review

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